Archive of Guillermo
Guillermo has written 4 articles on Web Design, Marketing, and Advertising Showcase.
Guillermo is a web designer, marketer, photographer, and all around geek. He battles the Google Gods on a daily basis for RiverView Productions and a healthy appreciation for brilliant design, marketing techniques, and business.

Posted by Guillermo on May 05, 2010 The Recently released Gold Edition of Resident Evil sports a really attractive box cover. Between the 360 version and the Ps3, I would have to say that the 360's is a bit more attractive and actually tries to incorporate the word GOLD into its design. I'm beginning to notice that the xbox's top design seems to always detract from the overall design while the ps3 doesn't seem to do this. It would be foolish to think that the design of the cover doesn't influence sales......
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Posted by Guillermo on May 05, 2010One of the indicators that a commercial has just accomplished its goal is the sound of your laughter. I couldn't contain myself with the beautiful juxtaposition of the Biffo the Clown to the KGB supplied one. The beer bellied, scary looking clown tossing drinks as kids squealed in terror is just a very hard image to forget. The other obvious comparison made here is the simplicity of KGB's service to the digging through of search results ( Looking at you Google). This is a smart way to pitch KGB's services and really hammer their message. The hilarious video helps too. Check out the video
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Posted by Guillermo on April 04, 2010